StoryBru was founded on a simple, powerful observation: the world’s most innovative tech companies often fail in the US not because of their product, but because of their story.
A chance encounter with a talented fintech innovator struggling to gain stateside traction revealed a clear need—to democratize access to the US market. Global founders needed a partner who understood both their ambitious vision and the specific, competitive media landscape of America.
That’s why Daya, a serial entrepreneur and tech journalist with 20+ years of experience building EXL Public Relations in India and Southeast Asia, moved to the US to launch StoryBru. We are the bridge, connecting your global potential to American market reality.
Your success is our success. We immerse ourselves in your world, becoming an extension of your team to deliver public relations for SaaS brands that actually moves the needle.
We build trust through radical transparency. No hidden agendas, no vanity metrics - just honest counsel and measurable outcomes that justify your investment.
The media landscape evolves daily. We stay ahead through constant experimentation with new formats, platforms, and storytelling approaches that make you stand out.
We believe in flawless execution. Whether it's crafting journalist-ready pitches, data-perfect reports, and campaigns engineered to deliver specific business outcomes, not just media clippings.
Your best ideas + our thought leadership PR services = unstoppable momentum. We work alongside your team to develop strategies that reflect your unique vision and market position.
Every dollar you invest should show a return. We're relentlessly focused on outcomes that matter: qualified leads, partnership opportunities, and revenue growth.
As a specialized B2B PR agency for startups and scale-ups, we go beyond press releases. We architect market entry campaigns that build the credibility and pipeline you need to scale.
Our integrated approach combines the strategic thinking of a consultancy with the relentless execution of an in-house team. We serve as your fintech marketing agency expert, your PR for cybersecurity startups specialist, and your guide for navigating the complex US media ecosystem.
We deliver more than clippings; we deliver business outcomes.
Daya’s journey is the foundation of StoryBru. With decades of experience as a technology journalist and the founder of a successful PR firm in India (EXL Public Relations), he has spent his career helping technology brands tell better stories.
His unique “neo-local” advantage means you get a partner with deep, on-the-ground understanding of the US media landscape, combined with the empathy and experience of an entrepreneur who has successfully navigated cross-border expansion many times before.
He built StoryBru to ensure that great technology, no matter where it’s built, gets the audience and recognition it deserves.
