Entering the US market as a tech startup or scaleup requires more than just innovative products—it demands a specialized approach from a trusted tech PR agency. Strategic storytelling, executive media positioning, and consistent visibility across US tech press are critical to build credibility, generate leads, and secure your market position.
At StoryBru, we specialize in helping ambitious B2B tech brands carve out space in the US market with tailored PR campaigns. Our founder-led PR service guarantees senior-level expertise and personalized approach, delivering impactful results without the inflated costs of large agencies.
Well-suited for startups launching new products or announcing features, this package delivers fast, credible third-party mentions through curated outreach by a leading US tech PR agency.
Includes: One press release consultation, drafting and distribution to a curated local/regional media list, media outreach to 8-10 targeted editors/reporters, one background briefing call to clarify messaging (1 hour), and basic media coverage summary.
Outcomes: Credible third-party mentions and links, early media wins to share with stakeholders, and credibility boost through earned media.
Best for: B2B Tech Startups launching new products or new features for existing products, and founders with news to announce.
Designed for B2B SaaS startups and scaleups, this retainer focuses on brand momentum and narrative development through proactive media pitching and thought leadership writing tailored by a US market entry PR agency.
Includes: 1-2 releases or story pitches per month (written and distributed), Proactive media list development (industry and local press), Thought leadership piece/blog post (1 per month), Monthly call + basic media coverage monitoring.
Outcomes: Ongoing visibility and brand narrative development, consistent news flow to keep the brand top-of-mind, evidence of momentum for customers and investors
Best for: Tech Startups & B2B Scaleups testing PR with regular but limited support.
Elevate your executive team’s profile with founder-led PR services, including executive bylines, podcast placements, and LinkedIn optimizations, perfect for establishing thought leadership in competitive US tech sectors.
Includes: One executive byline (articles or op-eds, placed in niche/industry media), 1 podcast or webinar guest pitch + prep, LinkedIn bio and content refresh, Personalized press kit for outreach
Outcomes: Enhanced industry profile for leadership, improved digital presence and trust signals, collateral for investors and biz dev
Best For: Tech startup founders or execs eager to share their views and position themselves as industry voices.
Drive event attendance and post-event buzz with targeted media outreach and local trade press engagement—ideal for tech companies with product launches or webinars seeking enhanced visibility in the US market.
Includes: Pre-event publicity strategy, Press release and media advisory, Targeted outreach to local and trade press, Post-event news follow-up and recap coverage
Outcomes: Drives attendance & buzz for launches, announcements, and generates post-event visibility for product/team.
Best for: B2B tech brands hosting product launches, market development initiatives, virtually or through small in-person events.
Preparedness is key. This crisis communication kit for startups provides a tailored crisis comms plan, media coaching, and rapid response strategies to protect tech founders’ and startup brand reputations.
Includes: Custom basic crisis comms plan, 1 tailored holding statement and draft Q&A, Rapid response protocol checklist, Founders’ media coaching (30-min session).
Outcomes: Quick access to tools in reputational crisis, peace of mind for investors/team.
Best for: Tech Startup Founders worried about negative news or issues.
Gain tactical advantage with rapid response PR for tech brands who need quick, expert media placements and executive visibility boosts—perfect for founders and CEOs seeking proactive brand defense in a competitive landscape.
Includes: 2–3 rapid-response activations per month (media monitoring, quick-turnaround quote drafting, placement of insights with top-tier media) + light monitoring & reporting.
Outcomes: 3–5x higher media pickup rate in tier-one and trade media, Improved share of voice, Executive visibility boost.
Best for: B2B Tech startups without a large PR team but needing smart, proactive visibility; and founders/CEOs aiming to build credibility as authoritative industry voices.
Direct involvement from industry veterans with proven success in fintech marketing agency US, AI innovation PR, cybersecurity media coverage in USA, and public relations for SaaS brands.”
Focused, growth-stage aligned PR retainers and rapid response services designed to increase share of voice B2B SaaS and secure top-tier tech media placements.
Crafting compelling narratives that resonate with US media, we leverage strong media relationships, local market insights, and media outreach success playbook to deliver results.
Achieve targeted PR results that matter without the inflated fees of large agencies.
Your Media Outreach Success Playbook
A Free Consultation with a Tech PR Agency USA Expert
Free StoryBru Resource for Tech Brands Entering or Winning in the US Market
